Most of the people now are marketing their products and services by setting up a website, although the best-designed website will not produce income unless there is traffic directed to it, and here, you have only two options to obtaining traffic, the first is free traffic, and the second is paid traffic, and your budget, time, are the main factors that decide the suitable choice for your site.
As you suggest for the free traffic, it is traffic that you can get at your website and free of charge, if this is your choice, so you must use search engine optimization techniques to make search engines view your website as being useful and relevant, and this leads to increase in rankings for your keywords.
Relying on search engine traffic is useful for the long term; it takes an average from six months to a year to see the results, if you want quick results, you should use another strategies like article marketing.
Publishing your articles in high traffic article directories, will Provide your website with a good traffic within a week plus valuable backlinks, but this gained traffic is likely to taper off in two to three weeks.
You can also get free traffic with traffic exchange, but will most likely be untargeted.
For paid traffic, the most common method is through the pay-per-click listing with all major search engines like yahoo, Google, and in this type of traffic, you won't affected with search engines algorithms and in the same time you will get a very targeted traffic that results in best conversion.
The best thing to do is to combine the free traffic (for the long term) and the paid traffic (for the short term), and by the time, you will be able to obtain the almost of all your traffic for free.
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